Despite the significant progress made in the NFT field in recent months, female participation in initiatives has remained low. Only about 5% of NFTs are manufactured by women for women at the moment. Many people believe something should be done to rectify the situation, given the many signals that NFTs will play a key part in the future of the art industry. Lindsay Dawn, an artist, and Arushi Kapoor, an art dealer and gallerist, are in the vanguard of this transition.
Lindsay is well-known in the art world for her unique depictions of women’s bodies. Lindsay gets the most fulfilment while working on a feminine body on canvas, despite the fact that she is a competent artist with a wide portfolio. Her work has received praise for its ability to highlight the beauty and complexity of the female form while also provoking crucial debates. Lindsay employs a distinct style to remind individuals of their origins and the inner strength they possess.
Lindsay worked on her projects alone for over six years until she met Arushi, a major figure in the art scene. Arushi, who is only 25, is an accomplished art dealer and entrepreneur. Arushi is the founder of Arushi Gallery, which has locations in London, Los Angeles, and India. She is currently the West Coast’s sole art dealer who specialises in both Southeast Asian and African Diaspora art.
Arushi and Lindsay started collaborating approximately a year ago after the former came upon one of Lindsay’s paintings. Arushi was so taken with the painting that she approached Lindsay with a proposition to represent her in the new Arushi Gallery in Los Angeles. Lindsay agreed, and they organised Lindsay’s first solo show, which was a sellout. This created the groundwork for what they hope will be a long-term relationship.
Arushi feels that, with the explosion of the NFT movement, female artists, collectors, and dealers should assert their position in the metaverse. In the physical art world, the majority of Arushi Gallery’s shows have featured female artists and minorities, and she intends to maintain this trend in the metaverse. Arushi and Lindsay are now working on Sharma Shorties NFT, a female-led project that aims to bridge the physical and digital worlds.
Sharma Shorties NFT is a long-term project that aims to create opportunities for future female artists. The project consists of 5,555 one-of-a-kind NFTs built by a female-led team on the Ethereum network. Lindsay has brought the beauty of the female body to the metaverse, just as she does in the real world.
Beyond the NFT, Lindsay and Arushi are forming a community in which members will receive special benefits. Every buyer will gain admission to the community and receive advantages such as first dibs on collectibles and memorabilia, as well as access to select print releases and art events across the world. The public can currently join the project’s waitlist by contacting Arushi Gallery. The community will vote on which non-profit groups will receive a portion of the proceeds from the NFT sales. Arushi and Lindsay feel that this will inspire more women to pursue careers in the arts.